Affordable 1080p TVs have been around for several years and the flagship models released in previous years are cheaper than ever before. Despite that fact, not everyone has a high-end TV since even the cheap TVs have a long life span. Those that did not invest in a pricey HDTV and expensive home theater equipment are lucky because there are better flagship models that do more than just provide excellent picture quality. The LG 65LA9700 isn’t exactly LG’s flagship model if you consider the 84-inch LG 84LM9600 but it is LG’s most advanced TV that has a 4-digit price tag. The 65LA9700 costs $6,500 which is about 5 times as much as a budget 65-inch TV but this LG 4K can do a lot of things really well.
The design of the LG 65LA9700 makes a pretty good impression too with its thin 5 mm metallic bezel. The bottom bezel is twice as thick but it proudly shows the LG logo. The thickness of this TV is noticeable though and the overall TV itself is heavier than other models but it is for a good reason. The main design feature that separates the LA9700 from the lower-end models is the built-in sound bar that slides out from the bottom. It is undoubtedly a cool feature that will surprise guests. The TV is supported by a long rectangular stand that should keep this 65-inch very stable providing that you have the necessary surface that accommodates the stand’s lengthy width.
The 65LA9700 has a total of 4 HDMI ports which should be sufficient for the usual game console/set-top box/Blu-ray player combo with a single HDMI port still remaining. One of the HDMI ports supports MHL too opening the window for modern smartphone connectivity. Most TVs have 1 to 2 USB ports to allow flash drives and other USB drives to connect to the TV but the LG 65LA9700 surprisingly has 3 USB ports. LG even went as far as making one of the USB ports support the latest USB 3.0 standard which has a much higher bandwidth.
Having Smart TV functionality in a high-end or even a midrange TV is no longer a surprise. It is the status quo for TVs at the moment and it is a good thing for consumers in general because they no longer need a separate media player or home theater component such as a Blu-ray player, gaming console or possibly even a PC just to access the Internet. The 65LA9700 has that PC-like functionality baked in and you can do things like download and install apps and run them to use popular online services like Facebook, Netflix, YouTube, and tons of other sites. The whole interface looks and feels like using a tablet but the interface could use some improvements to make it more visually inviting.
Fortunately, navigating the interface is a bit more pleasant because you are not confined to the traditional remote control. The LG 65LA9700 and a handful of other high-end LG models all come with a second remote control called the LG Magic Remote. This remote is more compact and stylish offering fewer buttons. The channel and volume buttons allow this remote to be used for operating the TV functions and the 3D button can activate the 3D feature. The main focus of this remote though is the LG Smart TV experience as there is a dedicated button that takes you right to the home screen. Upon closer inspection, you will notice that the remote lacks a directional pad. Instead, the LG Magic Remote relies on motion where you simply point to the app you want to launch. An onscreen cursor serves as your reference so you are essentially using this remote as a mouse. The LG Magic Remote also supports a number of air gestures such as channel number gestures where you draw the number of the channel you wish to switch to. Talking to the remote is possible too as this remote has voice recognition built-in and the TV can understand all sorts of commands. With so many ways to use this remote control, developers can come up with some interesting apps exclusively for the LG TV. This is why the online marketplace features a number of fun games where you can use the LG Magic Remote as a game controller.
The 65LA9700 can handle your 3D needs as well which means that any 3D Blu-ray movie should work nicely with this TV providing that a 3D Blu-ray player or gaming console is connected to the TV. With a compatible gaming console connected, you may also take advantage of the Dual Play feature which lets 2 players have their own full screen experiences while playing the same game simultaneously. Only a handful of games like Forza Motorsport 4 support this feature but it is fun to try out. The TV also comes with enough 3D glasses for 4 people.
The LG 65LA9700 an incredibly strong performer thanks to the Nano Full LED technology. This is a new technology that you won’t find in ordinary 1080p displays and cheaper 4K displays and it does a great job in improving the contrast, color accuracy and viewing angles. Let’s not forget too that the 65LA9700 is a 4K display and the 65-inch panel really makes a lot of room for all those pixels to fit in. The results are stunning when viewing native 4K content and the quality remains stellar when viewing 1080p since this TV can upscale smaller resolutions to 4K without any serious pixelation.
The audio quality is pretty amazing and it is all thanks to that 4.1-channel sound bar that is part of the bottom of the display. It is rated at 50 watts and uses 4 tweeters and a subwoofer. Good sound bars still sound a lot better but average consumers should be very impressed.
If you have about $6,500 to spare and want a TV that is just about good in everything, the LG 65LA9700 is a great candidate. You get a nice Smart TV experience and optimized remote with a great ecosystem. Both the picture quality and audio quality are very good. Finally, the 65LA9700 is ready to handle future content which is expected to be in 4K resolution.
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